While a lot of TV manufacturers are selling smart TVs in India, Samsung Expects to take the lead in the segment with features that set it apart from the competition.
The Korean electronics giant on Monday launched its latest assortment of smart TVs beneath a brand new Unbox Magic series, with different smart features that go beyond what generally TV manufacturers provide. The scope is priced starting from Rs 24,900, and includes smart TVs in various sizes and resolutions, ranging from 32 inches and HD resolution to 82 inches and 4K resolution.
Samsung is touting smart features that not many other smart TVs offer, including private computing built to the TV, using the TV as a music system, home cloud capabilities for personal videos and pictures, live casting, along with two-way sharing of material between the TV and the smartphone. Most other smart TV features, such as access to programs and content services such as Netflix, Amazon Prime Video, and YouTube, exist too.
Samsung’s brand new range of smart TVs are available to buy through both offline and online channels, using a high number of retail shops and Samsung-exclusive shops selling the organization’s TVs. While Samsung TVs are usually priced higher than a lot of the competing online-focused brands, wider accessibility and brand value tend to go a ways in the segment.
Samsung recently launched the NU6100 series of 4K TVs, which are priced from Rs. 41,900 onwards. These smart TVs are available only on the internet and arrive in screen sizes ranging from 43 inches to 55 inches.