Facebook-owned photo-messaging app Instagram appears to be re-branding to include the parent company’s name as part of its own.
“Instagram will have a new branding referred to as’Instagram out of Facebook’,” reverse engineer Jane Manchun Wong tweeted on Thursday and a screenshot of the domain.
To establish full control over the various divisions of his company, Facebook CEO Mark Zuckerberg has been planning to integrate WhatsApp, Instagram, and Facebook into a unified platform.
The unified platform could have a collective user-base of over 2.6 billion people and Zuckerberg aims to help them cross-communicate across the programs, the press had reported.
Earlier in March, Instagram co-founders Kevin Systrom and Mike Krieger talked at the 2019 South By South West (SXSW) Conference and Festivals at Austin, Texas, since leaving Facebook past September, sore about losing independence inside the Zuckerberg-led Firm.
“Instagram co-founder @kevin said during SXSW 2019 that Instagram’s independence was reduced. And this new branding is showing it,” Wong added.
Neither Facebook nor Instagram has published an official statement on the subject as yet.